Every week, the news about identity thefts makes headlines. This not only causes data loss but also damages brand image.

Security is a key topic in board rooms because no one wants to be the next headline. Identity thefts are increasing and using user credentials to gain access, so brands are focusing on the most recent perimeter, i.e. customer identity. If you want to secure your customer’s identity then you can learn more about this issue on various platforms online.

What Is Multi-Factor Authentication

Image Source: Google

Many websites have moved away from single-factor authentication. Multi-factor authentication (MFA), which reduces password risk by asking users to provide additional information to authenticate, is the best option.

1. Multi Factor Authentication is everywhere you can eliminate silos: Did you know that multi-factor authentication can be spread across multiple locations, making your brand more vulnerable to theft? This includes all on-premises resources as well as cloud resources. Businesses must ensure that security is consistent across all components, cloud and on-premises. This will eliminate any silos.

2. Change from an "always-on" to an "adaptive" approach: Multi-factor authentication is becoming more popular due to increased security threats. However, businesses must balance it with the user experience. Users will run if you force them to take additional security measures every time. It is also important to consider the extra cost of maintaining it. Businesses are advised to use an adaptive approach that is contextually based in such situations.

3. Offer options for authentication factors: A great business will not compromise its customers' experience. You must strike a balance between security and customer service in order to achieve success. You are wrong to think that a "one-size-fits-all" approach will win you the race. Instead, give the flexibility to adapt the solution to suit every population.

Users will have the ability to choose from a variety of options, allowing them to pick the one that suits their needs best. If there is no internet access, users can use SMS-based authentication.

Water damage is one of the most common problems faced by millions of homeowners today. You have to be smart enough to spot this problem at an early stage. The following tips will help you to join the right agency.

Valid certification

You trust the contractor to keep your home safe when you call them to fix your water damage. Therefore, you need to ensure that the contractor you choose must have valid certifications and licenses to operate in your location. The agency you choose must have the necessary experience to understand the damage that has been done.

Local reference

There's nothing better than local recommendations when it comes to choosing the right company to help. Do online researches to read customer reviews, rate the quality of their service through customer feedback. Always narrow your choices down to around three companies, talk to them, and make a comparison to choose the best.

 Location

Problems related to water damage in your home can sometimes be very serious when you get clogged on the road or when you have a faulty pump that keeps water flowing out at high speed. So choose a water damage repair shop near you so that you can contact them more quickly in an emergency.

 Diversity of service

Choose a service provider with sufficient experience in the field of water damage restoration. Cleaning water leaks, unblocking sewage inlets, removing bad odours, repairing damaged and clogged parts, etc.